Monday, 5 March 2012

Personal branding cards re-design

I have been unhappy with my current business card design for a while so I decided to have a go at sorting them out before Milkround on Wednesday. I reflected on my practice and realised that although the type of my logo is custom type, the overall aesthetic of the card could reflect my practice better than it does at the moment. I decided to hand write all of the information on my business card as well as some of the details on my CV and invoice.




I think that these ideas work a lot better than the previous ones.










I chose to include the decorative line from the logo so that it can be used as part of my professional identity across multiple elements.


I also hand drew the logo which I think is almost unnoticeably different, however the aesthetic fits in better with the other type and reflects the style of my work even better.


Invoice variations :





CV :


My CV needs some more work content-wise, but I plan to talk it over with John at some point this week.

I have decided as part of my visual identity I am going to print my CV, invoice and business cards on different coloured stocks, as my work is fairly colourful. This is also a lo-fi way of making my business cards colourful.


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